Contessa One IBICpm llc

Conclusive link now admitted: swine flu vaccine causes chronic nervous system disorders -- Health & Wellness -- Sott.net

2011-10-13T15:50:00.000-07:00

Conclusive link now admitted: swine flu vaccine causes chronic nervous system disorders -- Health & Wellness -- Sott.net: http://www.sott.net/articles/show/236155-Conclusive-link-now-admitted-swine-flu-vaccine-causes-chronic-nervous-system-disorders

How to Become A Great "Word Smith".

2011-10-12T22:41:00.000-07:00

How to Become A Great "Word Smith".

As a speaker, words are the tools of our trade. Being able to string a whole lot of words together and create an interesting and logical sequence from them is what we are hired to do.

No matter how much "gift of the gab" you have been blessed with, it is important that you learn to focus on the words that you use and the ones that you abuse.

Here are some rules to using words in your speech.

Keep your sentences short. Long winded sentences lack punch. Keeping your sentences short helps you to communicate you points in easy to understand "sound bites". You can emphasise these points further by pauses, tone and enthusiasm.
Watch out for Jargon. We all have words or acronyms specific to our industries that we use without thinking on a daily basis. Sometimes it becomes hard to imagine that anyone "doesn't" know what they mean. A good rule of thumb is not to use any jargon, acronyms, or abbreviations in you speech. If you absolutely need to, in order to make sense, always explain what they mean or have the explanation on your handout for people to refer to.
Don't use large words. Your speech is not your chance to show off just how good your vocabulary is. The speech should be understood by anyone, no matter what their level of education is, whether they speak a foreign language and English is their 2nd language, or if they come from a different cultural background. Pitch your speech so a group of school children could understand it and you should be right on the money.
Eliminate "um's and ah's". When we are nervous, or just starting our speech these can creep in. They are so instinctual that most of us haven't got a clue that we even say them. The easiest way to get rid of them is just to be conscious that they exist. Ask a friend to listen to your speech and count how many "um's" creep in. You will find that they occur naturally at a point where you brain is engaged in figuring out what to say next. The more you practice public speaking the better you will get and all the "um's and ah's" will disappear.
No Foul Language. It doesn't matter if you normally "cuss", on stage it is not acceptable. You are not Gordon Ramsay, and won't get away with it. On the stage any form of bad language is frowned upon and you should do your best not to use any phrase that someone in your audience could find offensive. It is such a small thing to do and will ensure that you get booked again and again to all sorts of different audiences.
No Religious References. Religion should not be a part of being a Subject Matter Expert. It doesn't matter how strong your faith or beliefs are.... They should stay just that - Your Beliefs. Unless you are talking to a group that you know is a religion based group or you are hired BECAUSE you talk on faith and spirituality, do not bring religion into your speech.

Learning to use words well is a process. Every time you deliver your speech you will refine and improve it. Each time you create a new speech to deliver to a new audience, you will get better and better. Our words create pictures in people's minds. Our words can have a lasting impact and change people's lives - so learn to choose your words wisely.

Adele Howell-Pryce is the C.E.O. and founder of International Speaking Professionals Association (I.S.P.A), and an accomplished public speaker in her own right. She started the ISPA to give Topic Experts and Professionals an easy way to find speaking opportunities as well as a platform to market their Topic of Expertise for anyone looking for an Expert. The website http://InternationalSpeakingProfessionals.com caters for Experts wanting to speak for free or for a low fee in order to market their business and expertise & to get new clients.
She is the past president of her local Toastmasters Chapter as well as a member of PSASA (Professional Speakers Association in South Africa)

BRAINSTORM

2011-10-12T22:24:00.000-07:00

Brainstorming Techniques for Expert Authors

Brainstorming is a technique many Expert Authors use to cultivate ideas and tap into creative sources to keep their articles informative and laser-focused.

Try the following brainstorming techniques to unlock the power of your articles!

Mind Mapping

Mind maps help you organize your thoughts by being able to see them visually. This technique also taps into the creative and resourceful part of your mind. This in turn helps you write better and more engaging articles!

Begin a topic, which we will refer to as “the root.” Then start writing ideas that stem off from that root, and then write more ideas that stem off that root, and so on!

For example: Let’s say I’m a dog groomer and I’m stumped for article ideas. So I focus on my root “dog grooming tips” to get started and I let everything naturally flow from this root idea as it comes to me.

Mind Map – Dog Grooming Tips
Involves: dog nutrition for a healthy coat, brushing, and bathing. (Bathing! This reminds me that flea season is upon us with all the wet weather we had…)

Flea Season

treatment indoor/outdoor
prevention
hiring a professional to get rid of fleas (Professionals! Groomers and exterminators…)

How to Hire/Find a Professional

dog groomers
exterminators
check credentials
products professionals use (Products! Safe for home use and heavy duty…)

…and so on!

The 5 Ws and the H

Outlining the 5 Ws and the H (Who, What, Where, When, Why, and How) creates an intuitive checklist and background for you to reference while writing. This helps you target your audience’s needs! Aiming your articles engages your audience, which builds loyalty to you and your site.

Here’s an example:

Who is your Audience?
What are their needs or wants?
Where do they go to get it?
When do they need it?
Why do they need it?
How can you over deliver on it?

Pump Up Your Brainstorming Routine

Grab a stopwatch and try these 15 minute brainstorming sessions:

Stream of Conscious Writing: Begin by writing the first idea that pops into your head and keep writing wherever your mind takes you. It can completely change from the original topic, but keep writing! This technique helps unlock any article ideas you never knew you had!
The Power of Lists: Pick a topic and begin creating a list of all the attributes of that topic. It could be a Pros or Cons list, best or worst, etc. Share your results in an article!
Read Up: Pick an article and read it. After reading, set your stopwatch and begin writing everything you can remember about the article, any impressions, and how the article’s topic impacts your niche. This technique helps build your repertoire by gathering new information and you can share your impressions and the impact the topic has on your niche with your audience!

What methods or techniques do you use to brainstorm and stay motivated while writing articles? Let us know in the comments section below!

Posted by Penny, Managing Editor on September 7, 2011 at 9:47 am | 1,547 views

How to add custom domain to Blogger.com

2010-12-13T11:44:00.000-08:00

How to Submit Blogger (Blogspot) Sitemap to Google

2010-12-13T11:39:00.000-08:00

9 Ways To Use Twitter For Your Business

2010-10-01T07:14:00.000-07:00

Twitter’s a great tool to connect with others, but what else can it do? Is it worthy of the hype, and will it be around long-term?
There is actually a lot you can do with Twitter, and more uses are being discovered every day. Every niche uses Twitter differently (lawyers may use it to get advice on cases, while programmers might find work through Twitter). How many of these ways do you use?
Customer Service: One of the best known examples of how businesses are using Twitter is for customer service. We’ve all heard about @ComcastCares helping cable customers (even those that don’t use Comcast), but there are other examples. Dell has many employees (like @ LionelatDell) who are tweeting about various things, but who are always happy to help a customer. @GEICOis another example.
How to Do It: Keep a search stream on keywords like your company’s name. If you see someone complaining or talking about a problem, reach out and see how you can help. Also make sure to publicize the fact that your company offers Twitter customer service support on your site.
Find Out What People Are Saying About Your Brand: Curious what people think of you? Check Twitter. You’ll get the good, the bad and the ugly, but you can handle it. Use this as an opportunity to respond publicly to any false claims, and make good on fixing the true ones.
How to Do It: Again, search your company. Assign someone in your company to keep an eye on this and quickly respond to any negative feedback. Also respond to positive feedback. Consider offering a gift or special discount to your brand evangelists on Twitter.
Introduce New People to Your Product: People can’t buy your product if they don’t know about it. Twitter is a great place to talk about what you sell, but beware: talking too much about your product will turn people off.
How to Do It: Inject mention of your product where appropriate. For example, if someone is bemoaning their broken printer and you sell printers, tweet them a teaser that will get them interested in what you offer. DON’T constantly tweet out product promotion. It’s tacky.
Share Company News and Promotions: Twitter is today’s newsroom. Many people will never go to your site to click on your News page, so it’s a great tool to share what’s going on at your company. It’s also easy for people to click a link to visit a page on your site when you promote a sale.
How to Do It: Share links to press releases and blog posts with enticing titles to get people to click. If you’re having a sale, offer the benefit (“Get 10 books for the price of 3 and STILL put money back in your pocket”). Also consider offering a special discount only found on Twitter.
Keep Up with Live Events: One of Twitter’s earliest uses was at a conference. If you’re attending a conference or trade show, use Twitter and the hashtag designated for the event to keep up with sessions you don’t attend, and the latest Tweetup with your newest friends.
How to Do It: For every tweet you put out that relates to the event, use the designated hashtag so people can find it. You can also find relevant people to follow by checking the hashtag stream to see who’s there.
Make New Friends: The most fun use of Twitter is just making new friends. Whether you’re on for business or personal use, you can make some long-lasting friendships through tweets.
How to Do It: Search for your interests and see who else is talking about them. Join in the conversation where appropriate. Add people you enjoy following to your favorites list so you can see what they’re saying any time.
Find Job/Find Employees: It’s amazing how many people have found work through Twitter. If you’re looking for a job, follow Twitter profiles like FSwJobs or @work_freelance, which list jobs and descriptions daily.
How to Do It: If you need to hire, link on Twitter to a job description page. Ask people to retweet your job opening. If you’re looking for a job, search for keywords and job titles you want.
Conduct Research: The easiest way to get answers to questions is to ask them on Twitter. Want to know how people use Twitter? How many own iPhones? Own houses? Tweet it out.
How to Do It: Just ask a question. Make it one people want to answer, then document your responses.
Connect with Media Types: If you write press releases or look for media coverage in magazines, Twitter can be a great way to connect with journalists and editors.
How to Do It: Search to see if a particular editor is on Twitter. Follow him, and pay attention to his tweets. DON’T just jump in and ask him to write about you. When it makes sense, tell him you have a story you’d like to share and ask if he’s interested, how can you best contact him. He’ll either tell you he’s not interested or give you his email.
There are even more ways to use Twitter to grow your business. How are you using it?
Susan Payton is the Managing Partner of Egg Marketing & Public Relations, an Internet marketing firm specializing in blogger outreach, social media, and PR. She is also the blogger behind The Marketing Eggspert Blog.

Mobile Marketing

2010-07-23T10:22:00.000-07:00

http://videos.webpronews.com/2010/07/22/mobile-marketing-trends-and-why-they-matter/

Bandwidth and Disk Space

2010-07-13T19:49:00.000-07:00

Bandwidth

Before choosing a web hosting package, it's important to determine how much bandwidth you will need. You can calculate your bandwidth needs as follows:Bandwidth needed = average number of page views x average page size x average daily visitors x 30 days in a month

If your site offers downloadable files such as music or video, your calculation will be as follows:Bandwidth needed = (average number of page views x average page size x average daily visitors) + (average downloads per day x average file size) x 30 days in a month

We recommend that you add 50% to the result of your calculation just so you have a safe buffer. Once you've determined your average page size and average number visitors and page views, you will have a good idea of how much bandwidth you need. If you are building a new site, and do not know what to expect when it comes to page size and visitors, you can either go with a plan that has a limited amount of bandwidth and then upgrade later when you will know your exact needs, or play it safe and start off with an unlimited plan.

When web hosts offer different packages, bandwidth is almost always an attribute that varies from package to package.

zSHARE video - What Happened Full Edited.wmv.flv

2010-06-03T19:42:00.000-07:00

zSHARE video - What Happened Full Edited.wmv.flv

Site Maps

2010-06-02T14:28:00.000-07:00

A simple definition, An easy way for webmasters to inform search engines about pages on sites that are available for crawling.

XML file that lists URLs for a site along with additional metadata about each URL. (The last updates, how often it usually changes, and how important it is, relative to other URLs in the site) An intelligent way to crawl the site.

Crawlers usually discover pages from links within the site and from other sites. Sitemaps supplement this data to allow crawlers that support Sitemaps to pick up all URLs in the Sitemap and learn about those URLs using the associated metadata.

Important to remember, using the sitemap does not guarantee that web pages are included in search engines, but provides hints for web crawlers to do a better job of crawling your site.

Memorial Day

2010-05-31T09:30:00.000-07:00

Memorial Day , A very good thing to remember those who stood for America and countries across the sea's.

To Dreams.....

As business owners we have a moral responsibility to continue, although we face many struggles, we can do it.

Remember your Heart it pumps our blood and breathes new life.

Smile,

Be Happy ! you are suppossed too.

Always be in a State of Appreciation,

Co creator/gods love unto you.

Let's Go Go Go.....

Declaration of Independence

2010-05-28T20:07:00.000-07:00

So Do You Think Anyone Cares?

2010-03-02T06:49:00.000-08:00

Who cares ?

Did you ever ask this question ?
If you use a brand product or not do you think the seller cares about you as the client ?

I watched this video from Trend Watching ? I encourage you to watch it.
Then ask yourself as a business owner do you care ?

If you honestly say yes with no hesitation, and can you answer why in 30 seconds or less leaving out money as an answer ?

Then I believe your doing well to make your client happy. If you are having trouble maybe its time to re-think your strategy.

After you watch the video, you will understand why its important to care. Then comment please.

BTW thees 6 videos in all watch # 4

Thank's and have a great day.

PS. I care

Trend Watching Who Cares

Web Analytics Don't Lie

2010-02-16T16:15:00.000-08:00

It's your business to know your business and how you feel Marketing and Analytic will help.

During the Super Bowl facebook usage surpassed Google according to Compete Inc. Facebook says it has 400 million active members, including 225 million added in just the past 12 months. The reports indicate it rivals that of major web portals and it's demographics mirror those of the internet in general. Facebook has become integral to consumer's web experience. Google, Yahoo, MSN, Twitter, and every web 2.0 property, article directories, press releases, mobile usage, I believe is integral too.

One thing you need to keep in mind everything at one time or another becomes the "IN THING" Facebook originally was used by young people. When parents and grandparents thought it was cool to keep up with their children and grandchildren, it fell out of popularity with the young people. Today a major majority of users are retirees. Not to be grim but what is the health of the retirees ? And when do they become bored with logging on ?

I'm constantly on the internet. I have access to automation and outsourcing, but I take an active role in reading and keeping up with the major players and activities on the internet. It's my business. I prefer to report quick observations to my clients by writing my own content. My clients have access to me to ask any information they need.

Facebook and Twitter and the other 600 social networks are great , but can become a source of aggravation too. My twitter account has been used as a sales tool by every marketer sell me their products, then it has been used by hackers and spammers stealing my name to forwarding their own marketing materials. Twitter wants my health records ! To make sure I am asking them to help. I dont know what I else I can forward them !

Facebook has this annoying game Farmville, I really dont care to play games !

So my question remains what is the role of web 2.0 and social networking ? If you're a business owner I feel all internet activities play an important role in you're marketing, but you really need to understand the basics of who is your client and are they in your area ?

I continue to believe in simple. List your business locally. Have a blog not a web site, that way you can add information or outsource someone else to keep up? Get a professional too, they understand content and how the search engines work. Then choose to have a website or commerce site later. Collect clients emails, provide them with information and specials you offer. It's not that important to have a Logo any more, the search engines do not know what it means. Your better off with pictures and video, as long as you know what to do with them.

Your Reputation, Image and Planning... Planning... Planning... Will service you well.

Remember Be a Leader. Do not work "in" your business, Work "on" your business.

Moving Day

2010-02-14T18:48:00.000-08:00

Happy Valentines Day

HK&Smiles

I spent the weekend preparing for moving some items out of one of my houses. I have done this many times before but the stay in this house was from 10 years. Wow I have a lot of things... So I was thinking about moving a business too Since I have owned several and orchestrated business moves. When you have a business location, it's a good thing to have back up. Professional movers do not have the help you need so we tend to rely on our staff.

I must tell you it's a full time job, so be patient.

So what... well moving costs money and you're not producing income ! Why in the world not ?

It's very simple get a Website, Blog, Get Locally Listed, Advertise,Create web 2.0 ! monetize it sell your own products do something. If you do not communicate with your clients then you run the risk of loosing them. Information is power your web presence builds respect. Email list of clients really give you power. Help your client know who you are.

Basic's of Adwords

2010-02-09T02:34:00.000-08:00

How to make the most of your advertising through Google Adwords. When you log into a Adwords account there's basic structure and information you will find. Here's your quick synopsis, watch for more information.

Getting Started: create a google account, create a campaign, activate your account.

Account: structure your account, relevance-quality score, basic terminology

Costs: control your costs, billing

Ads: ad targeting, targeting websites, creating successful ads, finding your ad

Keywords: keyword basics, creating successful keywords

Performance: measuring success, measuring your profits, improving your performance

Finding Help: adwords blog, webinars, newsletters

SEO Increase ROI

2010-02-06T16:57:00.000-08:00

So we are in the middle of February 2010 and January went fast as lightning. What the heck happened in 2009 Lot's ! Exciting news and events of 2009 took the world of online marketing up a notch. Bing was launched, Google announced Caffeine, Yahoo and Microsoft merged, social websites exploded with new users, Mobile service open-end up! An endless stream of major news on the internet.

2010 has the potential to rock the economy. What should you focus on ? Get your website on top, reach out to your potential customers and ensure brand visibility.

Googles Matt Cutts hinted on his blog, reduce your load time. The slower your site takes may affect it's ranking in the search engines. The pre requisites are a reputable web host and a fast internet connection and dont forget keywords.

Get listed in Local Search.

Micro Target.

Socialize.

Reach out to your Mobile users.

Use your Analytics.

Go beyond Organic, Integrate, Optimize, Go mobile.

We are no longer in the age of hurry up without a Plan and an Image. Create identity and brand. Sure websites are free anybody can do it. Thats okay you will learn soon enough low page rank doesn't bring you business.

Vision and know how is critical to increase sales revenue.

Article Writing and Copywriting

2010-02-04T14:16:00.000-08:00

What is the difference in article writing and copywriting? Why should I care?

Article Writing is information, take my blog, It is information. The basic fee for articles can be .01-.05 cents per word. Some article writing can increase in cost based on writer content, research and use of keywords.

Copywriting is more on the line of advertising, sales pages , etc. The basic fee structure can be 5.00-10.00 per word.

These are rich words used to entice the reader to take action, purchase your product. There are basic principles to writing a sales page, type set, font, color, layout, proper words and sentence structure.

One to three pages can cost approximately 1,500.-2,000. A sales letter with more pages can run 2,000.-4,000. Top copywriters fetch up to 10,000. All the way to 25,000. 1-45 pages are acceptable, but don't let that fool you to the amount of pages. One page with very few words can be highly effective.

The fees can be surprising, but think for a minute. You are applying for a new job, or you are having lunch with your bankers for a loan, three-second first impressions can effect your outcome.

If you have a product you wish to sell and market don't you feel the initial cost outweighs the small amount, if your ROI is high.

Are You Kidding FaceBook!

2010-02-04T13:39:00.000-08:00

SEO Human ?

2010-02-03T08:34:00.000-08:00

There must be a thousand different ways to direct search engine traffic to any given site, but after research, experimentation and professional execution becomes key. The human aspect is paramount.

Methods that forgo optimisation rules laid down by search engines or those of simple etiquette are potentially damaging to your online traffic and your brand.

Many of the methods surprisingly straightforward, but some are unique in their application.

Always - always - focus on the integrity of your brand and the value of the traffic any optimisation attracts.

The Corporation

2010-01-22T18:41:00.000-08:00

Recently I came across a documentary movie called The Corporation, produced and co directed by Mark Achbar. The film is based on the book The Corporation: The pathological pursuit of profit and Power by Joel Baken. The movie explores the nature and specular rise of the dominant institution of our time.

Winner of 26 International Awards 10 audience choice Awards including 2004 Sundance Film Festival. I have not completely made it through the entire movie at this time, but have reviewed the 23 shareware films on U Tube.

For small business owners like myself, I believe it will awaken you to many things. One thing you must keep in mind is; if the industry can't make money selling what you're selling, why will they help you ? I think there's a silent ignorance, or maybe just vision by the small business person. A dear friend of mine said to me why don't you accept reality ? Puzzled, I said, I live the reality... Don't you get I have to wake up everyday smiling and believing in my business. There's no room for I can't.

I really took it personal for a while, then I thought wait a minute ! He is a corporate employee for 25 years. We have heard the stories from family and friends about they're volunteering and donations and working to prove their worth and value, in fear of a small stipend, raise in salary. OMG Been there... I worked in corporate retail busting my butt for them to give me a 5 cent raise !

As soon as I could get out, I did. We are risk jumpers in fear of being like those we know. We are special, we know who we are... getting nervous, can't sleep, over think and super stress in record numbers... fearing failing at our business. The Big Head Monster inside us fear failure. Saying to ourselves what will people say ? Ridicule so nicely given out to us sometimes by the very support network we relied on.

We can look back cuss a bit and get right back up pushing the cart. Thank goodness we have passion in our hearts.

What does all of this have to do with The Corporation ? Small business owners push their carts and work through all the struggles knowing the benefits given out if you can get there. Are you equipted to handle it all ? Or do you feel like a small fish in a big ocean ? yearning to have power the corporations have ?

Don't suffer in silence, associate and align yourself with those who care and remember your surrounded by " Corporate Masters "

We believe in you and know your very intelligent. We also understand One man or woman needs a team so they can work on leadership.

SEO Brief Definition

2010-01-17T12:14:00.000-08:00

Search engine optimization (SEO) is defined as, improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion.

Typically, a site appears in the search results list, the more visitors it will receive from the search engine the higher possibility of page ranking.

SEO may target different kinds of search, including image search, local search, video search, and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

Consultants who carry out optimization projects on behalf of clients, may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design.

The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Googles changes in the past year could be a help or add hinderance to your web image in 2010. Among our latest market research, Matt Cutts of google suggests the speed in which your page loads may play a very important role in you're ranking.

Some additional SEO marketing has included, black hat, spamdexing, and stuffing. If you practice these techniques or you're marketing consultant does the result could be fatal for your website in the future. We follow google webmaster guidelines. It's not worth the risk to your businesses future.

SEM Brief History and Definition

2010-01-17T11:02:00.000-08:00

A little history of search engine marketing, or SEM. In 2006, North American advertisers spent US$9.4 billion on search engine marketing, a 62% increase over the prior year and a 750% increase over the 2002 year.

The largest SEM vendors are Google, Yahoo, Bing and Ask. As of 2006, SEM was growing much faster than traditional advertising. The complex technology of SEM has left many having difficulty understanding the intricacies of search engine marketing.

SEM is a form of Internet marketing that seeks to promote websites by increasing their visibility through Search Engine Result Pages or (SERPs)

Managing paid listings at the search engines, submitting sites to directories, paid placement, contextual advertising, paid inclusion, (Also known as sponsored listings) and developing online marketing strategies for businesses, organizations, and individuals.

Search engine optimization consultants guide their clients and help them expanded their offerings. Businesses owners learn about (ROI) advertising opportunities.

The New York Times defined SEM as 'the practice of buying paid search listings'.

Do You Want to Advertise for Someone Else?

2010-01-16T17:57:00.000-08:00

I took a little time to work on personal blogs, so I'm a little behind with my web image marketing thoughts. Sometimes it's for the best, I was contemplating the web as it pertains to a local small business. Today I spent all day reading the media articles written on local web marketing.

We believe they have great ideas and good tips. What I noticed is the firms make broad recommendations, does California, Florida, Philadelphia understand your client base ?

Once again we evaluate 'Image' Does your website belong to you or someone in another state ? Is your website placed in a barrage of your competition ? Are you locally listed, but see advertisement's, adwords, and affiliate links or worse see a web page add for direct competition from another state ?

I use these as indicators. We prefer to ask many questions about your business and learn about you. We like to read your local happenings to get the pulse of your clients.

I happened to look at demographics for home made beer. I found weekly articles in a local paper on beer from Wisconsin mmm I thought. The Tennessean local mix was on celebrity siting and music. For a brief moment I was in fear... the internet would look the same as post modern retail establishments in every city...

Isn't it nice to know we are different.

Announcement

2010-01-10T13:37:00.000-08:00

Sam Lee Sykes possesses the unique combination of hands-on, International Research and Product Development, Financial Specialist providing analysis and structuring for effective wealth building and protection strategies, Marketing Expert and Author.

A Wonderful Talented Businessman and Business Partner.

Internet Sales & Local Search for Mobile

2010-01-09T05:27:00.000-08:00

Back in September 2009 Google announced local search for mobile.

Looking for new ways to make searching the world around you as easy and useful as searching the web.

A redesigned local search experience on your phone that integrates with Google Maps on your computer and includes browse able categories that let you search without typing.

The new category browse feature made it easy to find a place to rent bicycles for a quick tour.

You tap on "Entertainment & Recreation" and then "Bicycles" to execute a search — no typing necessary.

Next was time for scuba diving, don't see an appropriate category. Start typing "SCUBA" in the search box and click on a

suggestion for "Scuba Tour Agency". A few hours later you could be petting a white-tipped reef shark!

We Love Google We Hate Google

2010-01-08T02:58:00.000-08:00

OMG... Changes Changes Changes

My Favorite Gorilla: Google is undergoing so many changes. We had to delete the blog and start again.

Thank goodness I really do Love the big Gorilla ! We are aligned...

Get Local

2010-01-08T02:00:00.000-08:00

Hurry... don't delay as soon as you are drumming up your business prospects hire a professional to locally list your business.

This is the most important thing you do ' First ' before you consider running around town or building a web page.

What is the first thing a small business owner does? Prints business cards with a phone number. Or worse uses a piece of paper !

Implement a plan with a professional, they can guide you toward your vision.

If your prospect losses the business card or paper. Say bye... bye...

Okay, you tell me you listed yourself on a local free site. So do I, but your limited to the amount of times you can post.

What happens when 50 people just happen to post after you ? Say bye... bye...

Getting listed with the web’s key directories is very important because many people will see these listings.

In addition, If you are listed with them, then crawler-based search engines are more likely to find your site and add it to their listings for free.

Local search is rapidly becoming the focus of all major online search engines and directories.

Critical for local businesses to be in many local search engines, online pages, directories and data sources as possible.

Implement a plan, hire a professional.

Internet Market Consulting and your Website

2010-01-07T12:39:00.000-08:00

What insight do I use for the creation of a website. Business owners tend to want flashy and full sites, logos, pictures, Lot's to read, lots of pages, e-commerce. Or go to polar extremes, boring!

It's great if you want in your face or visitors to leave your site.
Ask what you want your visitor to know ?
Read below # 7 is my favorite: A good website should inform your visitor not bombard them.

Your website should be clean, simple and represent you. I use a fashion approach, ' Your Image ' Does your website style match your style, your office, your business cards, mailers, I go as far as your work vehicle. Who and what are you selling?

Here's an example: I was referred a lawyer. I came home went to the website. Standard boiler plate very all American Blue a city profile, gave me okay info. After I called to make the appointment I realized I was very nervous to see the lawyer. I arrived and felt as if I was in the Twilight Zone. The office was modern, a huge TV bombarded me from the front and the reception desk was so tall it was 6 inches below my chin, the chairs were close together never giving any room. I had to walk down a long narrow corridor and arrived in a very tasteful office. When I left I asked for their business card OMG... it looked as if it was printed in the 1940's.What did all these styles say about the law firm ? Did you guess ? Odd behavior and emotional as I later found out.

We have a word in the Internet business, Continuity. That's why I like #9 One voice, one vision.

How to create a great website By Seth Godin. Here are principles Seth believes you can’t avoid:

1. Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.

2. Change the interaction. What makes great websites great is that they are simultaneously effortless and new at the same time. That means that the site teaches you a new thing or new interaction or new connection, but you know how to use it right away. (Hey, if doing this were easy, everyone would do it.)

3. Less. Fewer words, fewer pages, less fine print.

4. What works, works. Theory is irrelevant.

5. Patience. Some sites test great and work great from the start. (Great if you can find one). Others need people to use them and adjust to them. At some point, your gut tells you to launch. Then stick with it, despite the critics, as you gain traction.

6. Measure. If you’re not improving, if the yield is negative... kill it.

7. Insight is good, clever is bad. Many websites say, “look at me.” Your goal ought to be to say, “here’s what you were looking for.”

8. If you hire a professional: hire a great one. The best one. Let her do her job. 10 mediocre website consultants working in perfect harmony can’t do the work of one rock star.

9. One voice, one vision.

10. Don’t settle.

There are ways to create your image on the Internet. Separate the content on your web pages, add other links to web 2.0, additional web sites. Just to name a few.
Get noticed on the web and dominate your page rank. Remember be consistent.

Small Business Marketing for Start Ups

2010-01-06T02:21:00.000-08:00

Happy New Year, may you have a Joyous Abundant Year.

Local search is rapidly becoming the focus of all major online search engines and directories, and its critical for local businesses to be in many local search engines, online pages, directories and data sources as possible. Consumers are leaving the old books, increasingly turning towards local search to find products that serves their need, close to where they live.

Early Start Up businesses are valuable to the economic conditions we presently face. If you are trying to build your business in these times I give you ' A Shout Out ' you have the gifts and talents for success.

Sometimes you're not sure who to turn too. Asking business questions to family, friends, other colleagues. They are your support network and very important. It is best to find a mentor who understands your entrepreneurship.

We can begin with the architecture of you. Where do you see yourself ? How do you want to project your image ? What are your resources ? Can you describe your business in less than a few seconds ? If you can answer, your on your way.

Start ups most valuable source today is the Internet. We believe we can accomplish many task to run our business. It's called ' Micro Managing ' WRONG... Bad Idea... You will burn out quickly, withdraw from family and friends, and have serious consequences with spouses and children. Start Now, change you're thinking. Legitimize your business on the web to remove the burden of finding clients.

Remember the question, How do you want to project your image ? Your handouts, business cards, email, web information and business location need to match. Information and knowledge come directly from the ' Big Gorilla ' Google. Web Marketing is a business. Are you still micro managing ? If you think you know the inter workings of the search engines and directories, Quit Now ! Go get a job and save your time and money.

Contact us. Let us. Guide you correctly.